What is Virgin Atlantic Concierge?
Virgin Atlantic Concierge is an AI travel companion, powered by OpenAI and built with Tomoro, that went live across the Virgin Atlantic and Virgin Atlantic Holidays websites in December 2025. Guests can tap, type or talk to get personalised recommendations for flights, holidays and more, plus Flying Club and general customer help. Virgin Atlantic's new mobile app, launched in March 2026, integrates the Concierge for trip information, account queries and mid-travel questions.
Cost: No separate charge (Comes with the device or service). Booking: You book in the same app. Works on: Web, iPhone, Android, Inside Virgin Atlantic website, Virgin Atlantic Holidays website and Virgin Atlantic app.
Best for: Travellers considering Virgin Atlantic flights or Virgin Atlantic Holidays packages who want suggestions through conversation.
How Virgin Atlantic Concierge uses AI
Uses multimodal AI to take requests by text, voice or image, learn the preferences a traveller shares and curate flight and holiday recommendations in real time.
Booking: You book in the same app.
Keep in mind
- Recommends Virgin Atlantic and Virgin Atlantic Holidays products only
- Bookings are made on Virgin Atlantic's own website or app
Is Virgin Atlantic Concierge free? Cost and plans
No separate charge. No separate charge; part of Virgin Atlantic's websites and app.
Also from Virgin Atlantic
Virgin Atlantic Concierge alternatives
Tools for a similar task. Sharing a task does not make them interchangeable, so compare what each one does.
Sources
Sources checked . This listing summarises what the provider and other cited sources say; it is not a hands-on test.
- Virgin Atlantic launches the future of travel planning: your personal Concierge is here (Virgin Atlantic, 8 December 2025)virginatlantic.com, checked . Supports: Powered by OpenAI, built with Tomoro; live across Virgin Atlantic and Virgin Atlantic Holidays websites; tap, type or talk; support by voice, image or text; tailored recommendations for flights and holidays; Flying Club queries and general assistance
- The world of Virgin Atlantic, now in your pocket (Virgin Atlantic, 2 March 2026)virginatlantic.com, checked . Supports: New Virgin Atlantic app 'now available on iOS and Android' integrates Virgin Atlantic Concierge for trip information, account queries and mid-travel questions; guests can search and book flights in the app
- Virgin Atlantic takes off in ChatGPT with first-of-its-kind airline app (Virgin Atlantic, 20 April 2026)virginatlantic.com, checked . Supports: Describes the Concierge as AI-powered and as the basis for the ChatGPT app
What we could not confirm
- Supported languages and markets not stated
- How a booking is completed from a Concierge recommendation is not described
